The Story You Avoid Is the One That Will Set You Free
The story you most avoid is the story that has real power.
In this episode, Kellan breaks down the difference between facts and interpretation — and why the meaning you assign to your past is either imprisoning you or empowering you.
He shares personal experiences, including childhood wounds, mistakes, shame, and the long road of rewriting what those events meant. Because the power is never in what happened.
The power is in what you make it mean.
If you’ve ever said “I can never forgive myself” — this episode is for you.
If you’re hiding parts of your story — this episode is for you.
If you want to turn your lived experience into service, impact, and even income — this episode is for you.
Your developmental story isn’t your weakness.
It’s your gold mine.
Key Takeaways:
- The difference between facts and interpretation
- How we invent meaning and suffer from it
- Rewriting the emotional narrative of past events
- Childhood wounds and long-held stories
- Forgiving yourself when you hurt someone you love
- Why unforgiveness destroys your future
- “Fix what you can. Change who you are. Add good to the world.”
- Why vulnerability creates resonance
- Your developmental story as your greatest asset
- Turning lived experience into service, impact, and income
- Writing your story as a vehicle for transformation
🔥 Ready to turn your truth into impact? Join the Dream • Build • Write It Webinar — where bold creators transform ideas into movements.
👉 Reserve your free seat now at dreambuildwriteit.com
Mentioned in this episode:
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The story you most avoid is the story that has real power.
Speaker AWelcome to the show.
Speaker ATired of the hype about living the dream?
Speaker AIt's time for truth.
Speaker AThis is the place for tools, power, and real talk so you can create the life you dream and deserve your ultimate life.
Speaker ASubscribe, share, create.
Speaker AYou have infinite power.
Speaker AWelcome to your ultimate life.
Speaker ALet's get something really clear right up front.
Speaker AThat is every single person has a story.
Speaker ANow, we use that word or that phrase or that framing in all kinds of different ways, sometimes as an excuse, oh, that's your story.
Speaker AOr even fun.
Speaker ANow, that's my story and I'm sticking to it.
Speaker AYou know, that kind of feeling.
Speaker ABut the truth is I'm talking about a deeper story, one we've been talking about for several episodes here.
Speaker ABut today I want to focus on one particular aspect, and that is we all know we have stories.
Speaker AEverybody does, right?
Speaker AAnd there are stories that we like telling.
Speaker AThere are stories that we like reflecting on ourselves.
Speaker AWe tell a story and that means something about us.
Speaker AWe're good, we're strong, we're intelligent, we're capable.
Speaker AAnd then there's stories we avoid.
Speaker AThere are stories that we're maybe afraid of, their stories that we just don't like.
Speaker AIn fact, I don't know about you, but I used to have stories I hope nobody new body ever knew.
Speaker ARight?
Speaker AYeah.
Speaker AI've got the matrix numbers behind me, right?
Speaker AAll these numbers flying around, except they're not flying, but that green coding background, secret stories.
Speaker AWell, I want you to think for a minute about the stories that you want to hide.
Speaker AThe stories or circumstances or things that you hope nobody finds out about.
Speaker ANow, there's two meanings of story.
Speaker AOne, One meaning of story is simply a recitation of something that happened.
Speaker ASome facts and events, some details starting at this time and going to this time.
Speaker AI stood on the corner, I saw five cars go by.
Speaker AI went home.
Speaker AThat's a story hasn't been beginning.
Speaker AI stood on the corner, the middle five cars went by.
Speaker AI went home.
Speaker AThat's the end.
Speaker AOkay, there's another way to tell that story.
Speaker AAnd that is?
Speaker AWell, I was bored out of my gourd and I just decided to go for a walk.
Speaker AI went to the corner and just as I was ready to cross the street, I heard a car engine loud.
Speaker AAnd I turned.
Speaker AThere was a car racing toward the corner.
Speaker ASo I decided I better hang.
Speaker AAnd when I went by, the car was such a weird color that I just sat there and I thought about it just even for a sec.
Speaker ARight.
Speaker AWhat A weird color car.
Speaker AAnd then I heard another motor.
Speaker AAnd pretty soon before I realized that, five cars went by.
Speaker AAnd you know what I noticed?
Speaker AEvery one of those cars was a different color.
Speaker AAnd, yeah, you know, there's all kinds of car colors, but five in a row, a different color.
Speaker AAnd then I decided, you know what?
Speaker AIt looks like it might rain.
Speaker ASo I went home.
Speaker ANow, that's the same story, except there's a lot more detail in it.
Speaker AThere's some feelings and there's some reasons and so forth, but it's still essentially a factual representation of things that happened, plus some ornamentation about what I was thinking and feeling during that time.
Speaker AThat's another kind of a story.
Speaker AAnother kind of a story is like this.
Speaker AI went to the store this afternoon because we needed some groceries.
Speaker AI saw down the aisle my friend, a good friend in the store.
Speaker AAnd they turned, and I thought for sure they saw me.
Speaker AAnd then they turned back and walked away and didn't say a thing.
Speaker AI was so devastated.
Speaker AI'm sure that's because last week I didn't take their phone call.
Speaker AI'm sure that I'm on the crap list now.
Speaker AOh, no.
Speaker AI wonder if that'll destroy our relationship.
Speaker AMaybe I better send them, you know, a present.
Speaker AOr maybe I should call them and get this cleared up.
Speaker AOh, I don't know.
Speaker AWhat if they don't take my call?
Speaker AMaybe I'll wait till tomorrow.
Speaker AAll right.
Speaker ANow, that's a completely different kind of story.
Speaker AStory number one was just very, you know, broad outline and some facts.
Speaker AStory number two included some thoughts that I had about the different cars that went by.
Speaker AStory number three included a bunch of interpretations where I decided, number one, that my friend saw me before that.
Speaker AI even decided for sure that it was my friend.
Speaker AMaybe it was way down the aisle and I wasn't positive, but I thought I was.
Speaker AThen I.
Speaker AThe facts were they turned and then they turned away.
Speaker AI decided that they saw me where maybe they, you know, turned part way.
Speaker AAnd even if they did see me, I decided what them turning away and walking up.
Speaker AI decided what that meant.
Speaker AThey were frustrated, ignoring, angry, ghosting me.
Speaker AI have a whole baggage now, whole backpack full of rocks.
Speaker AAbout what that meant.
Speaker AIt could just as easily been true that they were distracted and just didn't register that it was me down there.
Speaker AAnd you might think that's nuts, especially if you're really observant, like Joy, my wife, is.
Speaker AWhen we're driving somewhere, she will notice in other cars people that we know or if the Drivers are working women or men or if they're old or young or she'll notice all kinds of stuff.
Speaker AAnd my head's busy and I didn't notice any of that, even if I saw it with my eyes.
Speaker ASo the difference in the story number three is we invented a bunch of meaning from the interaction.
Speaker ASo that's a really powerful and can be really insidious kind of story.
Speaker ATruth.
Speaker AI have no idea if they saw me, do I?
Speaker AI have no idea if it registered that it was me.
Speaker AMaybe they didn't have their glasses on or their contacts in that was me.
Speaker ABoy, that would be a disaster.
Speaker AAnd I have gone places occasionally without contact.
Speaker AYou know, if my eye was scratched or whatever.
Speaker ANow, with these kind of contacts, they were.
Speaker ANow doesn't happen very often, but it used to happen maybe once a month.
Speaker ASomething would go wrong with my contact.
Speaker AI'd get a piece of dirt or whatever in the eye and scratch my lens.
Speaker ANot my contact, but my eye.
Speaker AAnd then for a day or two, I couldn't wear them or I could only wear one.
Speaker AAnd that affected my vision.
Speaker ASo we don't know if they saw us.
Speaker AWe don't know if they did what they thought.
Speaker AWe don't know if they were distracted or in a hurry.
Speaker AWe don't even know if they thought we saw them.
Speaker AMaybe they were in a hurry and didn't want to get in conversation and had nothing to do with snubbing me or you or whoever.
Speaker ASo what I want to talk about is the kind of story that carries power.
Speaker ANow.
Speaker ANone of those stories carry power except real power, except the third one.
Speaker ABecause if I.
Speaker AIf I move forward with all of that made up part, you know, the part that I just sort of colored in is black, gray.
Speaker AI colored in negativity.
Speaker AIf I move forward with that is now my new factual basis.
Speaker AThey're pissed off at me, they didn't want to talk to me and, ooh, our relationship's in trouble.
Speaker ASecond thing I did is I blamed it on some event last week.
Speaker AThat again, I don't know if that's true or not.
Speaker ASo the point is, I filled in a lot of stuff.
Speaker AI made up a lot of stuff about what they were thinking about what it meant and what it meant about me.
Speaker ASo there's three or four layers of invention there.
Speaker AThose kind of stories carry power.
Speaker AReal power.
Speaker AAnd the longer we let them sit, the more the concrete hardens.
Speaker ASo there was a time when, you know, growing up, I frustrated my parents like we all have.
Speaker AAnd my mom said something Very.
Speaker AWhat I.
Speaker AMy story was, it was very unkind.
Speaker AI said something about mother or mama, we used to call her Mama.
Speaker AAnd she said, you don't deserve to call me that.
Speaker AWell, that was the most vicious, unkind, cruel thing in my mind.
Speaker AI was probably 11 or 12 or something like that, maybe maybe a little older, 13.
Speaker AAnd it just stabbed me to the core right now.
Speaker AI know she was mad at me for something I don't long, you know, decades ago.
Speaker AAnd I don't remember what.
Speaker AI took that story, those events and I create, crafted a story of cruelty and abuse around that.
Speaker ANow there were a lot of other things that contributed and we're not going into that today.
Speaker ABut my point is that stuck with me for decades now it doesn't bother me anymore because I know now and as you do, we say stuff we don't mean and sometimes it hurts others and sometimes we can take it back and sometimes we can't.
Speaker AAnd even if we take it back, we can't unsay it.
Speaker ASo there's emotional consequences.
Speaker AWe all know that happens.
Speaker ABut here's the thing.
Speaker AI allowed that story to fester and take root in my psyche for decades.
Speaker AAnd it shaped me for a long time.
Speaker AAnd again, there were lots of other pieces to it.
Speaker ABut just kind of consider that in isolation for a moment.
Speaker ASo here's what I want you to think about.
Speaker AI'm a coach.
Speaker AI write books, I make music, I sing songs, I write songs that talk about growth and overcoming and forgiveness and all that sort of stuff.
Speaker AAnd in fact, I've got a concert on the 18th of February, and this episode's going to be out on the 17th.
Speaker ASo when you see this Tuesday the 17th, tomorrow night, I've got a concert.
Speaker AAnd there's an Eventbrite link and if you want to know what it is, go to my Facebook page page, because it'll be all over there.
Speaker AAnd here's the reason.
Speaker AOne of the things I learned in my own healing, I mean, you know, the story I. Depression, addictions and a bunch of other stuff.
Speaker AAnd what I learned in the process of healing, transformation, growth, and all those beautiful words about personal development is I had to get rid of stories.
Speaker AI had to get rid of stories.
Speaker ANow I didn't.
Speaker AI don't have to get rid of the fact that I went to the corner and five cars went by.
Speaker AI don't have to get rid of the fact that, you know, in that case, my mom said a thing.
Speaker AWhat I have to get rid of is the meaning I have to rewrite that story, because the way I heard it is that was cruel.
Speaker AThere was no other way to understand it.
Speaker AI didn't make any allowance for whatever I'd done to make her mad.
Speaker AYou know, I took it as a permanent deathstroke across my value and worth, right?
Speaker AAnd I can paint that thing entirely differently.
Speaker AI can choose to hear that and say, there's somebody that's really pissed off, frustrated, mad at me because of what I did or said.
Speaker AI don't even remember now, isn't that interesting?
Speaker AI can't even remember what it was.
Speaker ABut, boy, I remember the insult or the hurt or the disowning or the pain.
Speaker AI could also interpret that as a learning.
Speaker AI'm going to learn never to do that.
Speaker AI'm going to learn never to say a thing like that, and I never did to any of my kids.
Speaker ANow, I've had plenty of struggles with them and plenty of other mistakes, but I never made that one.
Speaker ASo I can.
Speaker AThere's lots of other ways to interpret that.
Speaker AAnd I don't mean to pretend it was nice or to pretend it was a kind thing or to pretend anything else.
Speaker ANot talking about pretending in every situation.
Speaker ALet me give you a funny example.
Speaker AIf you.
Speaker AIf you buy a red car and you think, I'm going to buy a red car of this brand, because I haven't seen very many of those.
Speaker AWe all know in the next day, two, three, four week, we see a million of those cars in red and we're like, I never saw one before.
Speaker ABecause we're tuned to recognize that.
Speaker ASo that's confirmation bias, right?
Speaker AWe see what we expect to see.
Speaker AWell, I already had a framework of negativity from other things.
Speaker AAnd so I heard emotionally what I intended or expected to hear.
Speaker ASo I want you to take that, that piece of knowledge and ask yourself this.
Speaker AWhat if you rewrote your past?
Speaker AI don't mean pretend anything away.
Speaker AI don't mean act like whatever things happened, didn't happen.
Speaker AI don't mean excuse anyone's wrongdoing.
Speaker AI don't mean that.
Speaker AWhat I do mean and what I've done and as I view as a massive opportunity, is I'm going to choose to interpret the same factual events differently.
Speaker ASo one way to interpret that event is, she's right, I suck.
Speaker AThere's no redemption for me.
Speaker AI'm a dirtbag.
Speaker AAnd the rest of that kind of sense.
Speaker AAnother way to interpret that is, she said that she's mad.
Speaker AShe doesn't mean it.
Speaker AShe hasn't said it before.
Speaker AAnd I'M not going to let that color any of my opinion of my worth.
Speaker ANow, when you're a kid, you don't have that facility, right?
Speaker ARare to never that you would have the presence of mind or the training or the introduction to ideas.
Speaker AWe take things at face value so they hurt.
Speaker ABut the minute we start taking responsibility.
Speaker AHere's what I know.
Speaker AI reinterpret all of those events.
Speaker AI interpret them now as learning opportunities.
Speaker AI don't pretend them away.
Speaker AI don't pretend they weren't hurtful or mistakes.
Speaker ABut I choose to learn from them.
Speaker AI choose to say, you know what?
Speaker AI'm taking that as a benefit.
Speaker AI'm taking it as a blessing.
Speaker AI'm taking it as a piece of resilience powder, right?
Speaker ASomething like that.
Speaker AAll right, so why would I talk about this?
Speaker AWell, there's a superpower, and this is awesome, beyond awesome, that we all have to rewrite the story.
Speaker AAnd I don't mean rewrite the events.
Speaker AI mean rewrite the way we interpret those events, the meaning, the color that we ascribe to those events.
Speaker ANow, why would that matter?
Speaker AWell, it matters for a lot of reasons.
Speaker AFirst of all, it matters because I no longer have to.
Speaker AI no longer have to buy into the bullshit that I'm, you know, I'm a bad guy.
Speaker AI'm.
Speaker AI'm.
Speaker AI'm.
Speaker AThat I'm worthless.
Speaker AI'm all those things, right?
Speaker AI don't have to buy into that.
Speaker AI didn't know it at the time, but I do now.
Speaker AI know that.
Speaker AThat does not mean that.
Speaker AOkay, so here's what.
Speaker AAnd that's a.
Speaker AThat's a tool that we get to have another benefit.
Speaker AIs this when you and I choose to rewrite the meaning of our past events?
Speaker AHear that carefully.
Speaker AIf I choose to rewrite the meaning of those things, they no longer mean that I'm this or that bad or worthless, or they no longer mean that I rewrite the meaning.
Speaker AThen I have even more power.
Speaker AOne, I stop hurting.
Speaker AAnd two, I begin to find a gold mine.
Speaker AAnd what is the gold mine?
Speaker AThe gold mine is the truths, the lived experience that I have to share with you or with others.
Speaker ASee, as long as I'm interpreting events in my life in a.
Speaker AIn a negative way, that they actually mean these horrible and difficult and hard and awful things.
Speaker AAs long as I carry that interpretation, I'm not very much help to anyone else.
Speaker AAs someone who's lived life and got experience and, you know, can be a friend or a coach or whatever, I. I can't Carry much power there because I'm still carrying the.
Speaker AThe dirt, the turds in my punch bowl, as it were.
Speaker AThe minute I rewrite that and say it does not mean that at all.
Speaker AInstead, it means I'm resilient and powerful.
Speaker AIt means I have the ability and have chosen to forgive mistakes, even if they were mistakes, bad mistakes, wrong and hurtful.
Speaker AI can choose to forgive.
Speaker AI can choose that whether they ask for it or whether someone wants it or not.
Speaker AI can choose to do that, and I can toss away that.
Speaker ASo here's what I meant when I said in the beginning, the stories we avoid are the ones that have the most power.
Speaker AThey really are.
Speaker AAnd here's why.
Speaker AThey're those kind of stories.
Speaker AAnd they not only include.
Speaker ANow I've used one tiny example of one incident in my life that was done to me, meaning someone else did something, said something, in this case, and we talked about how I interpreted it, how I interpret it now, the forgiveness that comes, the love that comes and that increases my ability to forgive and love and, you know, just accept people where they are and love them enough to give them space to get better.
Speaker AI have all that now.
Speaker AI want to turn the whole thing around.
Speaker AIf I look at things that.
Speaker AMistakes that I've made, stupid or selfish things that I have done, I don't know about you, but those are the ones that hurt me the most.
Speaker AThey're the ones that I, you know, sometimes just think I can never get over or never forgive myself, that kind of stuff.
Speaker AI did an interesting YouTube video probably six years ago, and it has hundreds of thousands of views.
Speaker AAnd the name of the video is how to forgive yourself when you hurt someone you love.
Speaker AAnd we still get comments on that regularly and.
Speaker AAnd views and so forth.
Speaker AAnd here's one of the comments I see a lot.
Speaker AI hurt so and so my love, my girlfriend, my husband, my wife, and I can never forgive myself.
Speaker AOkay, I hear you, and I hear you make that declaration.
Speaker ABut I have a question.
Speaker AIf you or me, if I sit under the weight and pain of never forgiving myself, of saying, I did that thing and forever I'm an unforgivable, useless, worthless dirtbag or whatever the language might be, well, then that means people that make mistakes and sometimes serious ones are forever destroyed, banished, and cast off.
Speaker AThat is not consistent with our divine nature.
Speaker AYou and I make mistakes sometimes serious ones or gross ones or grumpy ones, and we can see that's not something I'd ever do again.
Speaker AOh, can't believe I did that.
Speaker AAnd the next sentence comes out of our mouths or out of our thoughts is, what can I do to fix that?
Speaker AOh, I can't do anything to fix it.
Speaker AWell, most of those kind of things that involve feelings and so forth, you can't ever fix.
Speaker AYou can't ever unsay or undo whatever it is, right?
Speaker AI mean, that's not available to us.
Speaker AWe haven't learned how to go backwards in time.
Speaker ASaw Feynman, Richard Feynman episode describing the speed of light and time and so forth, and he said, if you traveled faster than the speed of light, you'd go backwards in time because of the interwoven nature of space time.
Speaker AAnyway, it's on my mind.
Speaker ABut we can't do that.
Speaker AAt least we sure as heck don't know how now, right?
Speaker ABut what we can do is three things.
Speaker ANumber one, you can fix what you can.
Speaker ANumber two, you can change who you are.
Speaker AWhat I mean by that is obvious.
Speaker AI was a person that did or said such things.
Speaker AI am no longer that person that does or says such things.
Speaker ASo that's two.
Speaker AAnd the third thing you can do is forgive yourself and add good to the world.
Speaker AThat's a compound thing.
Speaker AForgiving yourself is simply acknowledging our own common humanity.
Speaker AIt means literally changing who you are so you don't do those things again.
Speaker AAnd then add good to the world is just the phrase that I use that means just go do good stuff, right?
Speaker ABecome and act and walk through the world as a different person.
Speaker ASo the forgiveness part, forgiving others, forgiving yourself, everything, all the time, everywhere, not as an excuse.
Speaker AAnd the forgiveness is empty, hollow, and useless if you don't change who you are.
Speaker AYou know that cycle of abuse that they talk about where, you know, someone does something abusive and then they feel bad and then they apologize and they give gifts or do a bunch of stuff and then tension builds and they do it again.
Speaker AThat's not changing who you are.
Speaker AChanging who you are.
Speaker ADepending on what the thing was, and you know the situation, you might need to go get some help, you might need to see a shrink, you might need to do a lot of stuff.
Speaker ABut the changing who you are is integral.
Speaker AAnd when you do as you do that, and after you add good to the world.
Speaker ANow, why did I say this all had to do with the story you're avoiding is your most powerful asset.
Speaker AHere's why.
Speaker ABecause those are the stories we avoid.
Speaker AThe hurt, right?
Speaker AThe hurt.
Speaker AEspecially the ones where we can't forgive ourselves.
Speaker AThe comments on that video, I gotta never forgive myself.
Speaker AYou're right.
Speaker AIf you won't forgive yourself, then you're going to be stuck with that for the rest of your life.
Speaker AOr you could forgive yourself, fix what you can, change who you are, forgive yourself, and then go add good to the world.
Speaker AAnd then you have two things.
Speaker AYou have a light heart, and you have a tool, a set of experiences, a new set of stories that allow you to change the world.
Speaker AAll of the books that I've written, I think all of them, nearly all of them, and all the things that I teach come from that process right there.
Speaker AI have made mistakes.
Speaker ASome things have been done to me.
Speaker AI have chosen to learn from them.
Speaker AI have chosen to rewrite the stories.
Speaker AI've chosen to fix what I can, change who I am and then add good to the world.
Speaker AAnd here's what happens as a result of that.
Speaker AEvery single person, without exception, 100% of the people that I talk to, and not in the grocery line necessarily, but when I get a chance to find out who they are and what they do and everything else, their greatest conviction, and I would say by extension, your greatest conviction, your greatest yearning, is to help, to add good to the world, to do good, give back.
Speaker AWe say that in all kinds of ways.
Speaker AAnd the particular area that you are most adept at, that you are the most passionate about, comes 100% of the time from your lived experience or from the things that happened to you or that you did.
Speaker AThe things that were your disempowering death stories, hide them.
Speaker AI hope nobody ever finds out about this.
Speaker ATransformed into your love stories, your service stories, the power to do amazing stuff.
Speaker AEvery person that I've helped write a book writes about those transformations.
Speaker AAnd they're not just changing behavior, although that's critical.
Speaker AThere's also a change of heart.
Speaker AOne of the reasons that's true is vulnerability.
Speaker AWhen we share our mistakes and our efforts at recovering or growing or improving, it is deeply powerful.
Speaker AWe're able to, like, connect with people because no matter what we think, we're not alone.
Speaker ASomebody else or some zillion buddies else have made the same mistakes or similar and have felt alone, wanting to hide, not be, you know, vulnerable or found out.
Speaker AAnd all those who make the effort to fix what you can change who you are and add good to the world.
Speaker AWe all, including you, have this gigantic yearning to do good stuff.
Speaker AI had a friend who gave a talk and he handed out T shirts, you know, do good stuff.
Speaker AI love that.
Speaker ASo when you think about your life and the things you are most scared of, I would invite you to consider telling the stories that you're afraid people will know.
Speaker AI invite you to look through the events of your life and create the arc of your growth.
Speaker AArc not ark.
Speaker ANoah's ark.
Speaker ACreate the ark of your growth.
Speaker AWhat I tell you right now, you listening?
Speaker AThe greatest power, the greatest gift you have is the story of your own becoming.
Speaker ABecause as you are right now, you're somewhere on the growth path.
Speaker AYou're somewhere trying to be a better person.
Speaker ANot because you have to decide that you used to be bad.
Speaker AMaybe that was true.
Speaker AThere were certainly lots of.
Speaker AA lot of that in my life.
Speaker ABut you have decided on your own.
Speaker AI don't want to be that anymore.
Speaker AI don't want to face life as that person who thinks that way, decides that way, who's a victim of past circumstance or who's hiding in terror and shame because of mistakes that you made or I made.
Speaker AInstead, I'm going to do the work, make the changes, get coached, get help, do whatever it is so that I become someone more.
Speaker ASomeone more substantive, someone more loving, someone more kind.
Speaker ABecause you can not.
Speaker ABecause someone made me or made you.
Speaker AThat, that journey, that story of growth, that is your power.
Speaker AThat is your gold mine.
Speaker AThat is your pure nuggets of gold.
Speaker AAnd there's a really simple reason, okay?
Speaker AWhen you talk, you are, or I talk about something, if it comes from our lived experience, it has a certain energy because you know that it's true.
Speaker AYou know that you felt this or that and you went through a given experience and that gives your narration a particular credibility.
Speaker AIf, on the other hand, you or I, we talk about something, you know, that thing, something we saw, something we learned, it may still be true.
Speaker ABut it doesn't carry the same motivating power.
Speaker AIt doesn't carry the same connecting power.
Speaker AIt doesn't carry the same invitation to be in this human experience with someone else.
Speaker ASo the story of your development, your, I call it your developmental story, but you know, the story of how you got where you are, what you did or didn't do, what you've been through, what choices you've made, and how you've grown, that's your power.
Speaker AAnd what I've discovered in documenting my own story and helping many others do the same is the most precious and lucrative cash generating and powerful way to do that is to write the book.
Speaker AWrite the book of you.
Speaker AThe book of George or John or Sarah or Jane.
Speaker ARight?
Speaker AThe book of Lisa, the book of Abby, the book of your name.
Speaker AAnd that book isn't a memoir and isn't whining, but it is the story, your hero's journey, the story of your walk through life as you discovered who you want to be and who you claim to be.
Speaker AThat's.
Speaker AThat is your power.
Speaker ANow, I'm holding a book challenge on February 23rd through 27th, which is just a week after this comes out.
Speaker AAnd like the several episodes before, I invite you to think about this.
Speaker ABecause if you want to, if you want to make a difference in the world, and we all do want to make a difference for good, there's lots of ways we can do it.
Speaker AWe can donate to the Salvation army, right?
Speaker AWe can go volunteer it, you know, in a soup kitchen, or we can help in our church, or, you know, we can do lots of those kinds of things.
Speaker AAnd they do add good to the world.
Speaker AAnd some are more valuable than others.
Speaker ASome are more powerful and affect more people than others.
Speaker ASome affect people more powerfully than other things.
Speaker ASo you might say to yourself, what is the most powerful thing that I can do?
Speaker AHow can I do the most good?
Speaker AWell, power doesn't come from what happened, whether someone did that or to you or you did something to someone else.
Speaker AThe power comes from what you make of it and what you made of an event in the past, yesterday, a year ago, a decade ago, or 50 years ago.
Speaker AWhat you made out of it then doesn't have to stay the same.
Speaker AAnd that was the point of my initial illustrations.
Speaker AIf I took a whole bunch of events in my life and decided it meant all this bad stuff about me, it would be really tempting to just crawl in a hole and drink or do worse, right?
Speaker ABut if we change that narrative, we are liberated and we have a fistful or a tool belt full of tools to serve others.
Speaker ASo I want you to go right now to a URL.
Speaker AIt's called Dream Build Write it dot com.
Speaker ADream Build Write.
Speaker ALike writing Dream Build Write it dot com and sign up.
Speaker ASign up for the book challenge.
Speaker ADoesn't cost anything, but it will be the most revelation filled week of your life.
Speaker AIt's an hour a day for a week.
Speaker ASo you do have to attend.
Speaker AThere has to be some time given.
Speaker AIt will blow your mind.
Speaker AIt never ceases to tickle my heart.
Speaker AActually, I was going to say amaze me, but tickle my heart.
Speaker AThe number of times that people say to me, I don't have a story, I got nothing.
Speaker AYou know, there's nothing I got.
Speaker AMy life isn't exciting or interesting in any way.
Speaker AI got nothing.
Speaker AAnd then I asked questions and we talk A bit.
Speaker AAnd it becomes very obvious that that's not true.
Speaker AThey do have a story.
Speaker AThey do have a passion and meaning.
Speaker AAnd it's easy, easier than you think to figure out what it is, figure out how to write a book about it, figure out how to turn it into products, services, how to serve with it, and how to make money.
Speaker ABecause you're creating value.
Speaker AYou're creating attention.
Speaker AMoney follows value, and it also follows attention.
Speaker ANow, following attention isn't always the good thing, because we know lots of crazy people that are doing things to get attention, you know, and then they end up with book deals and so forth.
Speaker AI'm not talking about that.
Speaker AI'm talking about pure good attention, intention.
Speaker AMoney follows that, too.
Speaker AYou and I are sitting at a time in the world, a history of the world, where we can do more good for more people than maybe any other time, because of the Internet, because of AI, because of the ability to reach people, and because of the isolation that's happening, the negativity in the world.
Speaker AVoices of light and voices of truth are so needed and so powerful at this moment.
Speaker AHere's the other thing.
Speaker AWhen you or I talk about something over there, something we know or saw or whatever, it carries, you know, power.
Speaker AAnd if you're trustworthy, people believe you.
Speaker AIf you tell story about your own growth from inside in a vulnerable way, ooh, that's scary.
Speaker AIt carries power.
Speaker APeople know you're telling the truth, and it means something.
Speaker AThere's a term called resonance.
Speaker AAnd you've heard that, right?
Speaker AIf you hit a tuning fork.
Speaker AHit a tuning fork and touch the back of it to something like a glass or a piece of metal, pretty soon that glass or piece of metal is vibrating at the same frequency.
Speaker AThat's resonance.
Speaker AYour soul and my soul, we have resonance.
Speaker AWe resonate with truth.
Speaker AAnd we know when things are true and when they're bs.
Speaker AThe thing that gets in the way is we sometimes are scared to tell the stories that matter the most.
Speaker AWe're scared people won't like us.
Speaker AWe're scared.
Speaker AIf they only knew that I had done this or whatever, they'd hate my guts, right?
Speaker AEarlier, years ago, 100 years ago or something.
Speaker ABeing born out of wedlock, being a bastard, so to speak.
Speaker AIf people knew that about you, ooh, that was terrible.
Speaker AOkay, we still carry those kinds of things.
Speaker ANot about that so much, but all kinds of stuff.
Speaker AIt's not true.
Speaker APeople love someone who gets back up.
Speaker APeople love to know, be associated with and learn from those who refuse to lay down and quit.
Speaker AHow many movies?
Speaker AHow many books and stories of all kinds have been written about those who simply won't quit?
Speaker AThat is you, if you choose the kind of work.
Speaker AVulnerability isn't just about what you say, like saying something about myself that nobody knows.
Speaker AIt's way more about how hard that was, what it costs me to say it.
Speaker AI saw that definition the other day and I really liked it.
Speaker AIt's more about what it costs you in your heart to say it.
Speaker AThe things that cost you the most are the things that give you the most power.
Speaker ASo I invite you right now to go to dream build write it.com we develop that power for you fully in the school now.
Speaker AThis video Today this episode is sponsored by the School of Transformational Authorship and Creation.
Speaker AThe School of Transformational Authorship and Creation is the sponsor of the Dream Build Write It Challenge.
Speaker AI challenge you to look inside yourself and realize the story you're afraid of is the one that gives you the most power.
Speaker ASo ask yourself some questions.
Speaker AWhat story you keep dancing around?
Speaker AWhat would change if you integrated that story into your life?
Speaker AThis happened.
Speaker AIt did what it did.
Speaker AI am no longer that person.
Speaker ANo matter who did whatever they did, you or someone else, it is possible.
Speaker AForgiveness is real.
Speaker AChange is real.
Speaker AAnd the truth is, you might help 1, 2, 10, 100, or a thousand people.
Speaker AIf you choose to do that, meet me dreambuildrited.com I'm grateful that you are here.
Speaker AAnd you know what I'm most grateful for?
Speaker AThat you're one of those people who says, I'm gonna make a difference in the world.
Speaker AI'm gonna give, I'm gonna love.
Speaker AI'm gonna serve.
Speaker AI'm grateful because I know that about you or you wouldn't be here.
Speaker AI also know that you are worth anything it takes to completely express and expand your soul.
Speaker AI know that without question.
Speaker AIf you make the choices and do the work, you can start today living your ultimate.
Speaker ANever ask why.
Speaker AOpen your heart in this time around, right here, right now, your opportunity for massive growth is right in front of you.
Speaker AEvery episode gives you practical tips and practices that will change everything.
Speaker AIf you want to know more, go to kellenflueckegermedia.com if you want more free tools, go here YourUltimateLife CA Subscribe Share.